Document Type : Research Paper
Authors
1
Ph.D. Student, Sport Sociology, Islamic Azad University, Central Tehran Branch, Tehran, Iran
2
Associate Professor, Department of Sociology, Islamic Azad University, Science and Research Branch, Tehran, Iran
3
Assistant Professor, Department of Sociology, Islamic Azad University, Science and Research Branch, Tehran, Iran
Abstract
Introduction: Nowadays, trust is a vital factor for individual, organizational and social success and is considered as the main source of soft and effective power production in hard power diffusion coefficient. Therefore, the purpose of this study was to investigate trust-based behavior with respect to increasing public trust in sports elites.
Methods: The present study is a mixed type (qualitative-quantitative) research method. Non-structured, semi-structured interviews as well as structured interviews were used. The statistical population included in the qualitative part 15 sport elites of the country and in the quantitative part there were 242 coaches, experts, elites and specialists of the Ministry of Sport. The research instrument was a researcher-made questionnaire based on interviews with all coaches, experts, senior and specialists of the Ministry of Sport, the Olympic Committee and the country's sports elite. Its validity was confirmed by several professors and experts. The reliability of the research instrument was obtained using Cronbach's alpha coefficient of 0.832. The Komogorov-Smirnov test was performed to investigate the natural distribution of data, exploratory factor analysis using spss software version 24, confirmatory factor analysis using LISREL software.
Results: The results showed that all factor loadings were higher than 0.05 indicating convergent validity. Also, the values of the indices were above 0.9, indicating good fit to the model.
Conclusion: Findings indicate that public trust is related to macro level factors rather than micro level. An individual's assessment of the status of society is the most important factor affecting their level of public confidence.
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